Watch Dominion
EN
In collaboration with Animal Save we launched a challenge to promote the documentary "Dominion," which exposes the hidden cruelties within slaughterhouse walls. Through the photographs of the people who narrated the documentary like Joaquin Phoenix, Rooney Mara, Sia or Sadie Sink we encouraged people to watch, react, comment, and share.
Client: Animal Save Movement
Creative Direction: Federico Callegari
Copywriting: Malena Blanco
Design: Lucia Sierra
Year: 2020
ES
En colaboración con Animal Save, lanzamos un desafío para promocionar el documental "Dominion", que expone la crueldad detrás de los muros de los mataderos. A partir de los retratos de quienes narran el documental como Joaquin Phoenix, Rooney Mara, Sia o Sadie Sink, alentamos a la gente a mirar, reaccionar, comentar y compartir.
Cliente: Animal Save Movement
Dirección Creativa: Federico Callegari
Redactora: Malena Blanco
Diseño: Lucía Sierra
Año: 2020