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Voicot Typographic Posters













07 afiche-liberacion-animal

05 afiche somos la especie

03 afiche por favor

07 afiche-liberacion-animal
1/7






One of the most emblematic campaigns in the Latin American animal rights movement. It uses accessible flat press posters with mobile typography to spread impactful messages. These headlines, displayed across the city, aim to disrupt the normalization of speciesism. The campaign embraces the concept of guerrilla paste-ups, imprinting its message on advertisements promoting animal consumption through massive paste-up campaigns.
Client: Voicot
Creative Direction: Federico Callegari and Malena Blanco
Copy: Malena Blanco and Federico Callegari
Year: 2015-2023
Website: https://www.voicot.com
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